XCMG products strategic transfer to hot sale
www.chinatrucks.com: XCMG is transferring from highway vehicles to logistics vehicle markets rather fast and their sales of tractors have increased by 1168% over last year.
And the fast growth can be attributed to their "market transformation, product transition and marketing mode transition" strategy and their promotion of service brands. XCMG is developing short and long haul trucks on the existing production lines and they are also developing intelligent tractors with their own intellectual property, and the vehicles feature safety, comforts, fuel-saving and reliability.
At the same time, XCMG is expanding their layout of parts storage national wide and they have eight new consolidated storages in the first half year and they have carried out service tour activities and 360 services and 24-hour rescue and they have forged XCMG great service brands. And this laid solid foundation for their hot sales in Shanghai, Qingdao, Xiamen and Shenzhen etc.
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