JAC Ranks among the Top 50 Chinese Global Brand Builders by Kantar BrandZ
Kantar BrandZ, a global brand ranking, and Google jointly released the " BrandZ Chinese Global Brand Builders" research report to reveal the top 50 global brands and rising stars in 2022, and JAC Group ranked 40th among global Chinese brands and 5th among auto brands from China, with its brand power growth rate increased by 3% compared to 2021. This is the second time that JAC has been ranked on this prestigious list after its first appearance on the list as a newcomer in 2021, which indicates a continued and strong growth of JAC brand.
The Top 50 Kantar BrandZ Chinese Global Brand Builders is a world-class brand list of great reference value. It was done by interviewing 860,000 consumers from 11 markets around the world to present the attractiveness of brands in the minds of global consumers.
Being on this list as an auto brand for two consecutive years, JAC has been constantly improving its brand value. This year's ranking also demonstrates JAC's outstanding achievements in the global market and its growing brand potential. Thanks to its focus on diversified global development, JAC is able to win the hearts of overseas consumers by targeting users' needs, and ultimately realizes a steady, sustainable and healthy development for the brand.
In the future, JAC will continue to provide innovative products and services for global consumers, and make efforts on the path of global brand building.
Kantar is a world-renowned consulting firm and a leading global provider of data and insights around the world and has a presence in over 90 markets worldwide. Kantar BrandZ has surveyed over 4 million consumers in relation to 18,500 brands in 51 markets worldwide since 1998.
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