DFAC Launches New Products in Russia, Bring New Orders
DFAC, a leading Chinese light truck manufacturer, has hosted a new product release ceremony and brand tour with its local partner KTC in 10 major Russian cities and received an intent order for 1000 light trucks.
KTC has invited local authorities, automobile association experts, renowned media, banks and leasing companies, industry customer delegations and key partners to participate in the ceremony and introduced them DFAC light trucks, after-sales service and financial leasing business.
A number of drivers with more than 25 years of driving experience were invited to test drive at the brand tour activity. By the end of the event, they had accumulated 10,000 kilometers of test drives. All spoke highly of the design, maneuverability, comfort and safety of DFAC products.
The brand tour increased its brand awareness in Russia and with a deal for 300 trucks signed and an intent order for 1000 units received.
By the end of October this year, DFAC has exported about 4000 units of light trucks to Russia, ranking first in the sales volume of Chinese export light truck brands. All of these efforts will support DFAC's growing presence and influence in the region.
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